Free Webinar
Crack the Code of Tier-1 Media Coverage
Tips from PR experts on how to become attractive for major media.
Thursday, May 15, 2025 
9 AM PDT / 6 PM CEST / 5 PM BST
Speaker
Liliana Pertenava
Founder and CEO
Live Webinar | Recording Available
Do you struggle to get media coverage in top-tier publications? Are your press releases going unnoticed?
In this session, we’ll talk about what defines Tier-1 media and why they matter, explore what makes a story truly newsworthy, and learn how to identify and create opportunities that attract media attention. We’ll also cover how to turn routine company updates into compelling stories, how to position yourself as an industry expert, and how to better understand what journalists are really looking for.
What You’ll Learn:
Pitch formulas that grab journalists’ attention
Learn proven structures and techniques to craft pitches that cut through the noise and make editors take notice.
Psychology behind irresistible media narratives
Understand what makes a story emotionally and intellectually compelling — and how to frame your message to match.
Avoiding Common
PR Mistakes
Identify the pitfalls that kill your chances of media coverage and how to avoid them.
Techniques to build lasting media relationships
Go beyond cold outreach with strategies for building trust, credibility, and long-term connections with journalists.
CEO interview preparation secrets
Get insider tips on how to prepare founders and leaders for interviews that inspire confidence and deliver key messages effectively.
Who Should Attend?
•
Startup founders seeking breakthrough coverage
•
PR & marketing professionals
•
Business owners looking for media exposure
•
Companies of any size targeting media exposure
Secure Your Spot!
Thursday, May 15, 2025
9 AM PDT / 6 PM CEST / 5 PM BST
FREE Registration
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